There can be a lot at stake when you're successful.

Having worked hard for your quality of life, you want to do everything you can to protect it.

Founded by Michael Broadbent, one of New Zealand’s most successful life insurance brokers, with over 20 years’ of experience supporting over 10,000 unique Kiwi’s like yourself and your family.

We have worked tirelessly to solidify the best insurance relationships in the industry, so that we can offer a premium service to all of our clients.

The quality of business we bring to our insurance providers, allows our client’s to receive the best premiums and terms in the market.

We're your insurance policy for your insurance policy.

We’re proud of the work we do for our clients. We work hard to keep up with ongoing changes in their lifestyle to ensure their financial future is protected, whatever happens.

At BROADBENT, our number on focus is to have our client's best interests at heart.

When if comes to claim time, we will work tirelessly to get your claims approved as quickly and seamlessly as possible, by working directly with the insurance companies so you don’t have to during these difficult periods.

Why Michael

We are your exclusive brokers

Our clients receive a premium service and benefit from our high standing relationships in the industry - especially at claim time. It's not unusual for our clients to have a claim approved in just a few days, keeping the process as smooth as possible, letting you focus on what's important.

We're proud to be partnered with:

United Football

Proud Sponsors of Auckland United Football Club

Mike and his team have become proud sponsors of Auckland United, with a donation to the club, and free insurance to support the team.

Cure Kids

Caring for our kids

As a Dad, I’m absolutely passionate about Cure Kids. The work they do is phenomenal. Its vision is a healthy childhood for everyone. To make this happen they focus on raising funds for medical research to find cures for kids.

They fund research into childhood cancers, inherited heart conditions, cystic fibrosis, sudden unexpected death in infants (SUDI), stillbirth, burns, and child and adolescent mental health – to name a few.

Cure Kids are the largest funder of child health research outside the government. They support the best science possible to make a difference to the health and well-being of children in New Zealand.

As an associate partner - I’m proud to be able to help them do their incredible work.


Get the best advice

Million Dollar Round Table (MDRT) was founded in 1927. It is an independent association of more than 43,000 members of the world's leading life insurance and financial services professionals.

Membership to MDRT is by invitation only. To be invited, an adviser needs to demonstrate exemplary performance and the highest standards of ethics, knowledge, service and productivity.

As a member of MDRT I have also acquired ‘Top of the Table’ status. This means I am in the top 1% of its advisers. MDRT membership provides certainty to my clients that I’m running a smooth, clean practice and have their best interests at heart.


Tips for success in life

I’m proud to be a monthly contributor to M2 magazine as part of their coach series. The purpose of the series is to inspire and help readers with tips and advice on insurance, sales and life. Read my M2 posts

Paw Justice

Caring for our pets

As an advocate of both charity and community, I am a big supporter of Paw Justice and animal welfare through community support.

Paw Justice was formed in 2009 to help deal with the problem of animal abuse and neglect against pets in New Zealand. Such abuse has grown at alarming rates, both in frequency and severity

Paw Justice work with the Community to raise awareness about animal abuse. They act as advocates in the community for those animals and promote education and public awareness to bring about social change.

Paw Justice is supporting the many animals that need our help and I am proud to give Paw Justice my support.